Garde

King Free is a loyalty program that provides exclusive offers and rewards to their customers. Already downloaded by over 5,000+ customers, their old app provided an inadequate user interface and for poor a user experience.

My Mission was to redesign their current app, focusing on simplifying the navigation and modernizing the design to meet KingFree’s brand goals of being “bright, fun, and enticing” to use.
My Approach started off by brainstorming ideas that would solve the current app problems. I sifted through most of their app reviews and subforums to get a better understanding of what users liked and disliked about the app
The Challenge was to simplify a very busy UI, improve the navigation, and create an experience that users would enjoy.
The Outcome was a success, based on user data and feedback of the new design. Although during the following months after launch, the app went through many iterations and improvements the overall design was praised by users.






Thank you for reading!

Digital Gregg
Digital Gregg
Digital Gregg
Digital Gregg